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Many respondents in our annual Burk Donor Survey have been giving for decades, but most still vividly remember what inspired them to become donors. As you draft your next appeal, shape your next [...]

It’s that time again when I get to revel in the stories from donors about what inspired them to start giving. So far, more than 16,000 active American donors have participated in The 2021 Burk [...]

Dear Louise: When I realized you had graduated in 1993, I just had to check the records. Yes, you were indeed in my first-year chemistry class in 1989. You were there on the first day of the [...]

There are some amazing stories in the news lately about determined, isolated runners completing a marathon on their treadmills, or carving out a route inside their apartments or even running back [...]

When asked, “Where do you get important work done?”, the majority of workers, including fundraisers, say they get it done at home. “Anywhere but in the office” is their common retort. The office [...]

At times like this, when my financial situation is threatened…it is difficult to trust my heart. My head gets in the way and tells me to be practical and hold back. Collectively, if we all do [...]

Not long after I published the first edition of Donor-Centered Fundraising, I heard from a donor who had participated in several of our research studies. He was excited (and relieved) to find [...]

Once again, I am delighted to share with readers of Burk’s Blog some new stories and anecdotes from donors who have just participated in the tenth edition of The Burk Donor Survey. This [...]

Why just any kind of thank you call, done whenever, by whomever is not donor-centered and likely won’t work.

Why In Memoriam Donors Don’t Give Again Commonly accepted thinking in fundraising is that it’s not worth trying to renew in memoriam donors because they give for a reason that has nothing to do [...]